Pay per click advertising

BT Web Clicks
BT Web Clicks is a search marketing service that creates your business' own sponsored links on major and local search engines, such as Google and Yahoo, in order to drive relevant leads through to your site through carefully chosen keywords.

This service guarantees to deliver visitors to your website at a fixed cost per click, according to the industry you are in. This option is suitable for businesses with a smaller advertising budget, as there are no set-up or management fees, however the pay per click fees are relatively expensive and you will not be bidding on specific keywords.

More information at http://www.btbroadbandoffice.com/internetapplications/webclicks

Fees:
Simply set your budget and watch the traffic arrive at your website

Media budget guide:
Suitable for advertising budgets from £40 to £500 per month

 

Managed Google AdWords campaign
Google AdWords helps connect you with potential customers in the right place, and at precisely the right time by placing relevant ads on the right-hand-side of our search results pages.

We will determine the keywords likely to generate business for you and obtain costs per click for these keywords. Once we have agreed your budget we will then create targeted advertisements and begin the campaign. We monitor and report the results and effectiveness of different keywords and advertisements, and evolve the campaign to consistently produce the best results for you.

Fees:
Campaign set up, ad creation and keyword generation £500
Monthly management of keywords and reporting £250

Media budget guide:
Suitable for advertising budgets from £500 to £5000 per month

 

Integrated online advertising campaign
We can develop and implement an online campaign to generate the best response and deliver a great return on your investment. Ask us how.

Fees:
POA

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